Impressionist Art Essay Example | Topics and Well Written Essays - 750 words

Impressionist Art - Essay Example While other movement before Impressionism attempted to capture reality as static images, the Impressionist painters, and later the composers, tried to show the nature of reality through the fluctuation and change in light, tone and color. During the late nineteenth and early twentieth centuries a group of artists united in an attempt to create a new style and technique of art based on direct observation of reality and to a subjective impression or mood of reality. This is evident from the emotional moods that are so eloquently captured in this exhibition. Many of the paintings reveal the success of their attempts and the resulting masterpieces of Impressionism. For example, Claude Monet's Haystacks is a work that no student or lover of modern art should miss. During the 1870's Monet developed his unique technique for painting atmospheric light rendered by means of rhythmic and broken brush strokes. This painting is an example of the impressionist aim of capturing transitory nature by means of direct observation. In Haystacks (1891) Monet succeeds in creating solid geometric shapes with nuances of light and color. The presentation of light and color is one of the most beautiful things about this type of art, and demonstrates the overall beauty behind this movement. Emotion in art was not a focus; rather the atmosphere and look of the painting expressed the beauty of the picture overall. Music is another medium where the beauty behind this period truly stands out. During this time period, classical music as mostly influenced in France toward the end of the nineteenth and through the twentieth century. The focus within the music was on both atmosphere and suggestion, and not necessarily on strong emotion or the presentation of a story, generally presented in program music. Much of this music, like the art, was a reaction against Romanticism, and the focus of Impressionist music was to use a sort of dissonance as well as uncommon scales. This is comparable to the impressionist style of painting, in which, when one stands close up, one sees the dissonance of the picture. However, the dissonance and difference is what creates the general attraction and beauty in the music itself. Claude DeBussy is an example of a successful Impressionist composer. His music in The Three Nocturnes includes characteristic studies in veiled harmony and texture, creating an overall atmospher e of difference, but this difference creates a feeling of respect and beauty. The work itself is not a usual nocturne, but is given to create the impression of the effects light would suggest. This includes the motion of the clouds as well, as they fade away with the sound of the music. The background of the piece remains consistent, thus blending music into a kind of cosmic rhythm. Therefore, both the works of DeBussy and Monet present the beauty behind this time period. Although this movement had its focus on creating "impressions" of the real thing, there was a great deal of beauty and talent that went into creating those impressions. The result in the case of art is a beautiful combination and focus on light within one's visual aspect, and within music, one is able to experience the feeling and movement of life by listening to music. Therefore, both of these concepts present

Strategy and Policy Study Guide and Case Study

Strategy and Policy Guide and - Case Study Example ormance and durability and has formed a strong distribution network to ensure these shoes reach to all corners of the globe in time and at a reasonable price. (b) Basing on the IE matrix above, it is advisable that the company currently is not in a position to expand but should rather â€Å"hold and maintain†. The IE matrix is made up of three strategically important regions; First, The cells labelled I, II and III represent the possibility of expansion. The company should therefore concentrate on improving market penetration, develop new markets and increase the products available on the market. The second region represented by numbers IV, V, and VI implies the company should be more concerned with market penetration of existing markets. The last region represented by VII, VIII, and IX numbers is an indicator the company should consider the possibility of exiting from the market as it tries rebranding to rejuvenate the business. In this strategy, the company will establish sales teams that will market and track the market acceptance of specific products without focusing on other company products. First the company is to identify two or three products that are performing below the expected potential owing to the performance of similar products in the market by other companies. Then a team is selected to carry out market research and establish reason why the products are not performing well and strategies employed by competitors to market their products. The team will then draw a plan ready for implementation with clear targets markets, quantities and time frame for implementation. These teams will have to carry out evaluation after a number of months to check if the strategy is giving positive results. The company wants to be felt by customers both in the high end and low end market. In applying this strategy, the product marketed will be appealing to all markets and customers will want to have a feel of the product. The team will identify areas in the plan that